Electronic Media Campaigns
These electronic media campaigns have been specifically designed to reduce misperceptions of student norms and thereby reduce levels of alcohol and other drug use and the resulting consequences. Examples of products produced are displayed here.
Screen Saver- Broadcasts social norms messages from previously published Campus Factoids without relying on a user to start the program. This program has been installed in all open-access computer laboratories, the library, and now in all faculty, administrator, and office staff computers. The computer self-initiates this screen saver program.
Multimedia Interactive Campus Factoids and Reactiods- Students can use this interface to browse previously published Campus Factoids and related student-produced videos, supplementary survey research data, and photos. The newest feature, Reactoids, allows students to respond to factoids, ad comments to the database, and suggest improvements.

page last modified: 5/25/2001